It’s no secret that consumers are becoming more interested in socially responsible and sustainable foods. As such, food service directors and grocers may want to revisit their food merchandising. Retail food services can welcome in the new year by showing their commitment to market trends. You can do this with a display featuring sustainable foods or signage pointing out which products donate to a cause.
Serve Good Food
Food services can create a display of the environmentally friendly foods available in the dining hall. If there aren’t any dishes that are completely sustainable, assess which ones have ingredients that are environmentally friendly. Place these offerings on a display, using risers to create an interesting layout.
Once you’ve got everything placed, invest in sign holders of varying heights. Smaller items can be complemented with shorter holders, whereas large bowls may require taller holders that won’t be overshadowed by the large vessels. The Spiral Base Sign Holder comes in 1.75 inches, 5 inches and 7 inches, giving you plenty of design versatility. It comes in black or chrome finishes, so you’ll be able to find the style that best suits your display.
Feature the Right Products
Product knowledge will be important for grocers who want to embrace this trend. There are many food companies who will donate money to a cause for every item purchased. Once you have enough of these products, set up a display table and use countertop signage to point out each item’s unique charity or cause. Remember to make the information useful but minimal. You don’t want to overwhelm consumers with too many words.
If you don’t have the space or enough products to have a display table, you can still take advantage of the trend by highlighting socially responsible products on the shelf. The Waterproof Shelf Sign Holder will ensure that your designs stay dry. Additionally, the signs are hinged, so both staff members and consumers will be able to reach items without damaging the fixtures.
Market trends are ever-changing and can be challenging to monitor. Working to keep up with these trends and embracing them in your venue will keep consumers interested, who will see and appreciate the effort.