These “food holidays” and promotional ideas would work well for restaurants, bakeries, coffee shops, grocery stores or institutional dining facilities. These food holidays can be promoted in the store as well as advertised on both traditional and social media. Customers love to have a reason for eating out or purchasing their favorite treats. Get your calendar ready!
National Buffet Day (January 2)
While half of the country is cramming like sardines into gyms and fitness studios, your customers will be thanking you for giving them an excuse to skip the treadmill. Start the year right with a beautiful buffet of hot and hearty favorites or reel them in with a healthy spread that caters to their resolutions.
Grocers can also attract customers with prepared hot foods they can grab on the go.
National Potato Lover’s Day (February 8)
Any way you slice it, potatoes are wonderful. Picture a potato display with recipe cards and all the ingredients readily available. A baked potato bar would be fun addition to the food service cafeteria or restaurant menu.
BONUS: National Drink Wine Day is February 18!
National Cereal Day (March 7)
It’s about time we gave proper recognition to the source of so much sustenance in our youth. Grocers can highlight the benefits of eating your daily fiber or celebrate the colorful (and flavorful) history of cereal.
National Glazed Ham Day (April 15)
Your guests dare not utter the t-word. Today is all about glorious glazed ham.
National Eat What You Want Day (May 11)
What a great angle to push the tiramisu after dinner. While staff should be advised to offer dessert, table or menu signage will get patrons thinking about a sweet finale.
Encourage grocery shoppers to indulge their cookie cravings with strategically placed displays and discounted items that foodies crave.
Cup Cake Lover’s Day (June 13)
Send cupcakes to your local news outlets and reporters will eat it up. What a sweet way to gain exposure for your bakery!
Ice Cream Day (July 19)
Celebrate with a self-serve ice cream bar in the food service cafeteria or offer a free scoop for special guests.
National Trail Mix Day (August 31)
Create your proprietary trail mixes for retail or get started with a few trail mix recipes. Or, better yet provide guests the ingredients to mix their own. Here’s a great countertop display concept for bulk foods.
Shop bags for trail mix, produce and bulk foods.
International Bacon Day (Celebrated annually on the Saturday before Labor Day)
Bacon is a BIG DEAL. Check our bacon-related recipes and gift items on Pinterest to get your party-planning started.
BONUS: National Peanut Day is September 13!
National Cake Decorating Day (Oct. 10)
Create a grocery store display or even consider a workshop or how-to video for DIY cake decorators. Make sure your bakery is stocked up on baking essentials.
National Sandwich Day (November 3)
Not to be confused with Grilled Cheese Day (April 12) or Sloppy Joe Day (March 18) “Sandwich Day” is the perfect opportunity to market your deli or debut sandwiched versions of menu favorites.
National Pepper Pot Day (December 29)
“The soup that won the war” will warm you up—literally and figuratively–with a feel-good tale about American Revolutionary War. Stir up an Americanized version of this Caribbean dish for diners or give shoppers the ingredients they need for a celebratory stew.
These and other food holidays can be found at http://foodimentary.com. Of course, you always make up your own food holidays to fit your business specialties. We’d love to hear how you will be celebrating food in 2016.